Apply to ELPP
Tell us about your brand idea, target market, and sales channels. We confirm fit with the program and fulfillment partner.
ELPP · ENDS Launch & Partner Program
Launch your ENDS brand without building fulfillment from scratch.
ELPP is a partnership between ENDS Commerce and one of the largest ENDS fulfillment operators in the industry. We build your store. They ship every order from a 100,000 square foot fulfillment center. You focus on marketing and sales.
Ideal for entrepreneurs entering the ENDS space, influencers launching a brand, or merchants who want a storefront without warehouse operations, inventory risk, or compliance logistics on day one.
Enterprise-grade fulfillment, built in
Our fulfillment partner is one of the largest ENDS distributors in the industry — operating a 100,000 square foot fulfillment center with the capacity, compliance infrastructure, and catalog depth to support serious volume from day one.
- 100,000 sq ft dedicated fulfillment facility
- One of the largest ENDS fulfillment partners in the industry
- PACT-aware shipping and ENDS compliance workflows
- Broad catalog — disposables, e-liquid, hardware, and accessories
How it works
Store built. Orders shipped. You sell.
We build your store
ENDS Commerce delivers a compliant open-source storefront — age verification, shipping rules, payments, and the product catalog wired to the partner catalog.
Partner fulfills orders
When you sell, our fulfillment partner picks, packs, and ships from their 100,000 sq ft facility. You never touch inventory. Margins are defined upfront in your partner agreement.
Program benefits
Why merchants choose ELPP
No warehouse required
Start selling ENDS products without leasing space, hiring pickers, or managing stock levels.
Compliance handled
Age verification, shipping restrictions, and PACT-aware workflows built into the storefront from launch.
Curated product catalog
Access to a partner-maintained SKU library — disposables, e-liquid, hardware, and accessories ready to list.
Open-source store you own
Unlike a marketplace listing, you own the site, domain, customer data, and brand — built on infrastructure you control.
Wholesale or retail
Run direct-to-consumer, B2B wholesale, or both depending on your partner agreement and licensing.
Scale when ready
Graduate from dropship to your own inventory and fulfillment as volume grows — the store grows with you.
Ideal for
- New entrants to the ENDS market who want speed to market
- Content creators and influencers launching a vape brand
- Retailers testing a new category without inventory commitment
- Merchants exiting Shopify who want a simpler operating model
Apply
Start your ELPP application
Tell us about your brand and sales goals. We will confirm program fit and connect you with the fulfillment partner if accepted.
Questions? Email [email protected]
Looking to sell instead? Sell your store
ELPP availability, product catalog access, margin structure, and territory restrictions are subject to partner agreement and applicable ENDS regulations. Not all applicants are accepted.